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The incubees

Expert brand of lingerie for all morphologies, LOLO PARIS offers pieces of fine lingerie and swimsuits to sublimate all women.

Feminine, joyful, free and uninhibited, the brand created 10 years ago constantly reinvents the codes of lingerie and swimwear. Sophisticated cuts, exceptional materials and bold prints: with Albertine, the swimsuit becomes a fashion item in its own right. www.albertine-swim.com

creates disability-inclusive intimates to empower all women, including disabled women, to get dressed easier

the lingerie brand stylish but not snobbish, organic but affordable

puts swimming in the spotlight and is inspired by the architecture of swimming pools to offer a line of technical and high-performance swimsuits

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Elles témoignent

Expert brand of lingerie for all morphologies, LOLO PARIS offers pieces of fine lingerie and swimsuits to sublimate all women.

The company was created in 2019 by two engineers, Océane Brière and Mélissa Perraudeau who developed a size selection algorithm and an original digital experience on www.lolo.paris

They testify

Océane & Mélissa

« Thanks to meetings, coachings and resources provided by Etam Group, we were able to make concrete progress on certain key topics for our business. 
 
WeDareLab is the ideal support for a start-up in the lingerie industry who is looking for the right foundations to accelerate. Discussing with people who know our market is a real added value! »

“Thanks to the meetings, coaching and resources that we have been able to benefit from within the Etam Group, we have been able to make concrete progress on certain key subjects for our business: the optimization of our customer journey on our website and the increase in the conversion rate , the clarification of our marketing positioning and the opening of our business model to a physical sales scheme.​

We loved meeting the employees of the Etam Group! Each of the people who helped us showed great interest and kindness towards our project and our team. The exchanges were very enriching and very transparent.

The WeDare Lab is the ideal support for a start-up in the lingerie industry that needs to have the right foundations to accelerate. The fact of exchanging with people who know our market is a real added value!” 

Feminine, joyful, free and uninhibited, the brand created 10 years ago constantly reinvents the codes of lingerie and swimwear. Sophisticated cuts, exceptional materials and bold prints: with Albertine, the swimsuit becomes a fashion item in its own right. www.albertine-swim.com

They testify

Anémone & Caroline

« This program was a making-decision tool, especially on the subject of logistics. It also allowed us to inform ourselves, to question ourselves and assert ourselves on our CSR commitments. 
 
Undoubtedly, we will remember the many meetings we have had within the Etam Group. We were lucky to be introduced to very competent people, open and ready to help us on many topics key for us. »

“This program was a decision-making tool, especially on a logistics subject. It also allowed us to inform ourselves, question ourselves and assert ourselves on our CSR commitments. Finally, this program allowed us to set up a web marketing operation in partnership with Etam’s e-commerce site, an operation to discover our brand with a reduction voucher slipped into Etam eshop packages. 

We will undoubtedly remember the many meetings we have had within the Etam Group. We were lucky to be put in contact, on our various subjects, with very competent people, open, ready to help us. These people listened to us despite their daily work.

It is a reciprocal exchange program, a “win-win” program: we have learned from the expertise of a large group in certain areas, and the Group has also been nourished by our “start-up” side , our flexibility and adaptability strategies due to our small structure.”

They testify

Anémone & Caroline

This program was a decision-making tool, especially on a logistics subject. It also allowed us to inform ourselves, question ourselves and assert ourselves on our CSR commitments. Finally, this program allowed us to set up a web marketing operation in partnership with Etam’s e-commerce site, an operation to discover our brand with a reduction voucher slipped into Etam eshop packages.

We will undoubtedly remember the many meetings we have had within the Etam Group. We were lucky to be put in contact, on our various subjects, with very competent people, open, ready to help us. These people listened to us despite their daily work.

It is a reciprocal exchange program, a “win-win” program: we have learned from the expertise of a large group in certain areas, and the Group has also been nourished by our “start-up” side , our flexibility and adaptability strategies due to our small structure.

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