wedarelab

acceleration program

8 months of support
to accelerate your business

WEDARELAB SCALE program is for lingerie & fashion brands and innovative tech startups in the acceleration phase who are looking for expert support. For 8 months, join the Etam Group ecosystem and benefit from advice and feedback from our business experts to help you scale up.

5

startups maximum

8

months of support

1

promotion per year

8

months

5

startups max

per promotion

100

years of

innovation

advice & support

mentoring

individual coaching

networking

coworking & tech center

expert meetings

Custom-made support

Your own projects

During the program, you meet experts from the Etam Group to advise you and support you on key projects for your acceleration.

BRAND: DEVELOP YOUR EXPERTISE

Discuss with our experts to develop your know-how and improve your product

PRODUCT: research & development, prototyping and development of new products with the Tech Center
 
FITTING: grading, fitting and work on the fit of the products with Etam pattern makers
 
STOCK MANAGEMENT: creation of a sales forecasting tool and inventory optimization with the Undiz Management teams
 
SOURCING: search for new materials or contact with suppliers with the Etam Group sourcing teams 
 
E-COMMERCE: improvement of the customer experience and e-commerce website with advice from Etam’s E-merchandising and UX design teams
 
RETAIL: creation of a store concept and search for locations with the Real Estate and Visual Merchandising teams of Undiz
 
 
STARTUP TECH: OPTIMIZE YOUR OFFER

Discuss with our experts and get feedback to improve your product and your commercial offer

FEEDBACK from different business experts on your solution or a new functionality

TEST your solution with our employees or panel of best customers

ADVICE on the business model and pricing of the solution

PITCH of your sales speech

UNDERSTANDING of the “big companies” universe and the specificities in terms of process and organization

Access to our ecosystem

Joining the program also means having access to our network of partners; sourcing offices and brands of Etam Group

WeDareLab programme d'accélération pour les startups RetailTech et FashionTech
WeDareLab programme d'accélération
Etam Groupe brands

Individual personalized coaching

A custom-made program of 1:1 meetings with experts who put all their knowledge and skills at your disposal, all planned according to your needs

1 manager

Full-time manager of the WeDareLab to select the best experts of Etam Groupe for you an plan your meetings

1 mentor per startup

Member of the Etam Group Management Committee

Expert coachs

To support you on a daily basis, understand your issues and answer your questions

Working environment

Offices

200m2 in open-space with meeting rooms for your meetings with our experts, a relaxation area and a fitting room

R&D Workshop

Access to our Tech-Center near Lille (R&D, sourcing, prototyping, 3D…)

WeDareLab - Tech Center
Program Participation Funding

The WeDareLab program works in the form of an exchange. For six months, the program offers you services such as advice or support for your acceleration.

In return, at the end of the program, the Etam Group converts the debt generated by the services provided into share warrants (“BSA AIR”) enabling subscription to the capital of your company.

Selection criteria
MARKET
  • brands: fashion, lingerie, swimwear, homewear
  • tech startup : RetailTech, FashionTech, DeepTech
COMMITMENT AND INNOVATION
  • CSR commitment
  • technologic or usage innovation
AMBITION
  • MVP demonstrated or several collections launched
  • existing revenue
  • high potential for growth
  • committed customers and sales process launched
  • 3 years financial forecast

The startups words

Application calendar 2025

JANUARY TO JUNE

Online application

& interview with an expert

JUNE

Online applications close

SEPTEMBER

Selection pitch

to a board of experts for

the 8 preselected startups

NOVEMBer

PROMO #6

the program starts

for the selected startups

(5 maximum per batch)

wedarelab
applications are open